Ideas spring up in our mind at the most unusual of situations and places. Some of the most fantastic ideas have happened to their inventors in the oddest of places. The idea scribbled down on a napkin in a coffee shop or at a local bar table which became a ground breaking branding commercial is already part of advertising industry lore.
This one above is no such pathbreaking scribble. It is some original account planning advice from my friend Rob while we were chatting up at the Fullerton Hotel sometime back. Found it again in the back pockets of my pants. Just the fact that I had scribbled it enabled me to stumble on it unexpectedly later. Guess the same goes for blogs, Flickr et al. Tagging makes archiving a wonder.
2 comments:
Time to meet up for drinks again I think.
Yep! Can't wait to scribble down the next big idea...
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